«Комунікації ЄС в Україні»
Task:
1. To inform Ukrainians about the outcomes and opportunities of EU-Ukraine cooperation and demonstrate that the EU is working in Ukraine to drive positive changes aimed at improving the lives of all Ukrainians, supporting reforms, and addressing the challenges and impacts of COVID-19.
2. To strengthen the communications skills and capacities of both the EU Delegation staff members and EU-funded projects.
Solution:
1. Design and implementation of national integrated communication campaign "Moving Forward Together". All communication channels were used during the implementation, including TV, national and regional press, national radio and online resources and social media.
2. Upskilling EU Projects Communications (Trainings, How To Guides, Inspirational Lectures, Consulting EU-Funded Projects)
· Embedding a culture of communication excellence
· PR & Media Support of EU Projects
· Event Management (high-level events, conferences, discussions, presentations)
Result:
16,8% awareness about “ Moving Forward together” campaign
20-35% awareness raise about particular reforms’ support












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